Rosemary: The Scent of Ageless Health and Beauty

I designed the elegant scent of my Lavie Organique professional skincare products to capture the essence of my balanced, synergistic approach to radiant health and beauty. Just as my special blend of natural and organic extracts works together to restore equilibrium to overstressed skin, the different fragrance notes that scent my proprietary formulas blend in perfect harmony to soothe and refresh your spirit.

Rosemary leaf (Rosemarinus officinalis) extract lends a tangy evergreen note to the scent of my plant-based formulas—and the healing properties of a time-honored folk remedy. Aromatherapists still treat stress and fatigue with its fragrant leaves, but its medicinal properties been revered throughout history. Ancient Romans believed rosemary improved memory and traditional herbalists have been cooking up rosemary teas to treat headaches and digestive disorders for centuries. Medieval Europeans relied on rosemary to freshen breath and to keep meat from spoiling. In fact, its effectiveness as a natural preservative is borne out by its presence in the tissues of Egyptian mummies that have lasted for thousands of years.

With a history like that, it’s not surprising that today’s scientists are searching for the facts behind rosemary’s fabled reputation. Researchers have discovered that rosemary is not only a natural antiseptic, but also a diuretic that reduces swelling, as well as a possible cancer fighter and liver stimulant. The same anti-inflammatories and antioxidants, such as carnosol and caffeic acid that make rosemary a potential weapon against disease also explain why many of today’s best natural skincare products include it in their anti-aging arsenal.

In 2008,the European Food Safety Authority (EFSA) confirmed that rosemary extracts complied with its notoriously stringent safety and effectiveness standards for use as an antioxidant. A 2009 press release that announced certification of rosemary extracts by the United States Department of Agriculture (USDA), noted the particular suitability of water-soluble rosmarinic acid for water-based products such as creams, as well as its heat stability, which prevents its antioxidant activity from dissipating at high temperatures.

Like Queen of Hungary Water—one of Europe’s first alcohol-based perfumes and astringents—Lavie Organic Toner also contains rosemary. But without the brandy that 14^th century monks who invented it added to Elizabeth of Hungary’s signature cologne. Those monks obviously didn’t know much about the irritating effects of alcohols on sensitive skin!